A tariff on international solar panels threatens to curb an important contributor to the nascent clean energy boom. A tariff on international solar panels threatens to curb an important contributo...
Monday, August 21 marks the first total solar eclipse to hit the mainland United States in nearly 40 years. Monday, August 21 marks the first total solar eclipse to hit the mainland United...
Some eclipse aficionados are skipping the traffic and meeting the eclipse more or less half way—from the air. Some eclipse aficionados are skipping the traffic and meeting the eclipse more o...
With car manufacturers and technology companies making more battery-powered devices, lithium is becoming an ever-more precious metal. With car manufacturers and technology companies making more battery-powered devi...
If DNA repair makes useful mutations more likely, it could accelerate cells’ adaptations to harsh environments. If DNA repair makes useful mutations more likely, it could accelerate cells’ a...
The sun's getting a lot of the spotlight these days. It's time to give the moon its due. The sun's getting a lot of the spotlight these days. It's time to give the moon ...
Belgian researchers built a soft, squishy robot that can heal itself with just a bit of heat. Belgian researchers built a soft, squishy robot that can heal itself with just a...
The whistles that a shepherd uses to command her dog sound a whole lot like human language. The whistles that a shepherd uses to command her dog sound a whole lot like huma...
Over two days in Berkeley, scientists, CEOs, farmers, conservationists, and citizens gathered to talk about the promise and peril of Crispr. Over two days in Berkeley, scientists, CEOs, farmers, conservationists, and citi...
Making up the difference will be a balancing act of high-tension electricity choreography. Making up the difference will be a balancing act of high-tension electricity cho...
With a lunar orbit mission on the docket, NASA's contractors for the Space Launch System continue testing with new focus. With a lunar orbit mission on the docket, NASA's contractors for the Space Launc...
A larvacean can capture tiny floating bits of plastic, enabling the pinkie-sized critter to eliminate the plastic as waste that falls to the seafloor. A larvacean can capture tiny floating bits of plastic, enabling the pinkie-sized...
You will be surprised how quickly a short video conveys just what students know about the subject. You will be surprised how quickly a short video conveys just what students know ...
Opinion: Solar eclipses helped foster early scientific discoveries. What will the next one bring? Opinion: Solar eclipses helped foster early scientific discoveries. What will th...
A Chinese physicist hopes that quantum communications will span multiple countries by 2030. So ... what's it for? A Chinese physicist hopes that quantum communications will span multiple countri...
The science in Damore’s memo is still very much in play. His analysis of its implications is at best politically naive, and at worst dangerous. The science in Damore’s memo is still very much in play. His analysis of its i...
Sir Mo Farah's big win—and big loss. Usain Bolt's final meet. And Wayde van Niekerk racing to become the next track superstar. Sir Mo Farah's big win—and big loss. Usain Bolt's final meet. And Wayde van Ni...
Sure, you can buy solar glasses. Or you can save your money an make a DIY pinhole. It's a lot more fun. Sure, you can buy solar glasses. Or you can save your money an make a DIY pinhol...
Made in Space wants to launch a 3-D printer with robot arms into orbit to build too-big-to-launch satellites and telescopes. Made in Space wants to launch a 3-D printer with robot arms into orbit to build ...
On board: more than 6,400 pounds of supplies. On board: more than 6,400 pounds of supplies.

Dynamic and urgent in style, Delux draws influence from 1950s pulp science fiction novels and painted military letterforms. Delux evokes an aura of retro-futuristic nostalgia – simultaneously containing a naive optimism for a time to come and a melancholic longing for a time gone by, when belief in the future was almost universal.

The name is an ironic comment on the trend for creating ‘designer’ brands whereby objects are given desirability completely separate from their original designed function by attaching a designer’s name. The absurd paradox of this notion is that it does not acknowledge that every object existing around us has been designed.

Delux: for your life enhancing, resource using, environment destroying, ozone depleting, labour exploiting, ghetto creating, space-junk making, inequality producing, government corrupting, beautiful and wonderful designer label.

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