It came to our attention a while ago, but we have neglected to post in on the blog until now – Priori Serif is being used by University Challenge. The long running and popular quiz show uses it for its titles and scores, appropriately picking up on that particularly English feel of the letterforms.

In the latest episode Girton College, Cambridge beat St George’s, University of London in an excitingly close match. All the action can be seen on the BBC website and iPlayer.